Reputation Protection, Reputation Management, Positive Storytelling, Personal SEO

19.04.2016

By now, most of us will know what SEO is and, at least roughly, how it works. Personal SEO isn’t as well-known or as popular, even though it is something that can and should be relevant to a great number of people.

We will all agree that maintaining a good reputation in the business world is key to a successful career and lucrative job. For many, that means not to post any drunk pictures on Facebook and to keep embarrassing posts to a minimum, however in today’s world that isn’t all there is to it anymore.

Positive storytelling, as it is called, is the art of reputation management on a personal level. The same way a company will try to gear its website and articles towards the best possible search engine placements, the same thing is possible on a more personal level and it should definitely be done.

Now, this doesn’t necessarily apply to everyone, but to younger people, people active in the IT sector, or any kind of leading personnel and managers as well as exposed people, this should be considered a functional skill. As we all know, as far as the internet is concerned, once something is out there, it’s out there forever, which means that we should not only avoid negative content to be spread, which essentially leads to a void of information, no, instead we should actively spread and confirm positive things.

If for no other reason, then because employers, more often than not, google potential employees before hiring them. Now, them finding nothing is still better than finding negative things, however in an ideal situation, the applicant’s reputation management skills will have allowed them to create a positive image that will reinforce the employers intent to hire them rather than not giving them anything at all.

After all, lack of information is also lack of positive things to find, and that should be avoided. Simply having a website with a personal ‘about me’ section and perhaps a few mentions of past projects or awards, successes or jobs will kick-start a personal SEO campaign. That doesn’t necessarily mean that a full scale web page needs to be bought or developed-although if that’s possible that’s a great thing to do as well, no, a front or landing page with a few personal details and a nice smiling picture will, in this case, really tell more than a thousand words, by giving a positive impression to anyone who stumbles across it.

Reputation Protection, Reputation Management, Positive Storytelling, Personal SEO


Armored Vehicles, Bulletproof Vehicles

05.04.2016

Armored vehicles are something most only know from movie screens. We expect them to be owned and used by the Pope, the President of the United States or maybe the Emperor of Japan. Granted, that isn’t very far off.
The safety of bulletproof vehicles is valued highly, especially by politicians that sometimes find themselves in the centre of a bull’s-eye, as well as the occasional celebrity.
As a rule, armored vehicles come with personal guards (bodyguards, executive protection agents) as well, to ensure the safety of the passenger of the car. In the case of the President of the United States, there are usually several cars, with the location of the president being kept secret to minimize the risk for his person to be protected.
Most kinds of armored or bulletproof vehicles are built to withstand bullets of commercial firearms and possibly grenades, especially in the window area. To do that, special materials are used. This ends up increasing the weight of the finished vehicle by quite a lot-they often require special permissions to be allowed on the street. Reinforced parts, often using Kevlar and ceramic, the same materials used for body armor, assure that the passenger is kept safe long enough for other forces to take over protection.

Nowadays, bulletproof vehicles come in many different shapes, models and makes, and they are available commercially. There are companies that will take ‘normal’ cars and upgrade them, then there are car companies that will produce special editions of commercial cars that are bulletproof, and companies that exclusively focus on producing armored vehicles.
Each option has its up and downsides. Generally, upgrading a vehicle can be very expensive and takes up rather a lot of time during which the car is out of commission. A special edition car of a brand like BMW, Mercedes, Audi or SUV (i.e. Toyota) can take a very long time to receive since they are specially manufactured. Another downside here is that the available models are somewhat limited. And as for the last option, an off-brand vehicle, they are generally easy to spot as not being normal vehicles.

As far as the upsides go, the third option is, in general, the most affordable one, and sometimes the safest as the vehicles are built with safety in mind from scratch. Upgrading a normal vehicle means that it’s possible to get a bulletproof vehicle that is more or less unique, and it allows the owner to choose a car more freely than from the limited pool of vehicles. That, however, has the advantage of behind a low-hassle and discreet choice of car that doesn’t sacrifice any functionality.


Family Security manager, Private Client Security Manager, Private/Personal Security Manager

05.04.2016

Having a security manager is key for all types of people. Families who have young kids, people who have some wealth/valuable property, people who store client data and much more. Without security your family/possessions could be at risk to theft, kidnapping for ransom, Extortion and Blackmail. Those reasons alone should be enough for you to consider hiring somebody for security management.
Many people would say that their family is the most important thing to them, however many neglect the security, thinking that ‘locking the door’ will be enough or ‘keeping a password’ will stop hackers – You are wrong. Simple security measures might have worked 10 years ago but in an evolving world where criminals are getting smarter by the minute you will need to adapt, or hire someone to show you how best to adapt.
It’s all well and good to talk about needing ‘security’ but what is security? Security comes in 4 different ways: Technology, Physical, Political and Monetary. Technology includes things like Computer Security, Data Security and Network Security. Physical Security is what most people think of when it comes to security, it includes things such as: Home Security, School Security and Transportation Security.
Political Security involves things concerning a much wider range of things. It can vary from: National Security, Homeland Security and International Security. Monetary Security is simply the economical & financial security and stability. As you can see, there are many threats out there and I have simply named a few of what can be an endless list. Of course there is very little you can do for the Financial Security of your country, or the Homeland security for that matter but you can protect your corner in the world with some simple methods:

  1. Security Cameras – In a dangerous world where everyone is susceptible to danger you should have dash cams in your vehicles, and security cameras around your home. Many technology firms are coming out with these all-in-one security suites that are quite intelligent.
  2. Shredding Letters – How often have you thrown out a bill just into the trash? That’s 33-50 percent of what a fraudster will need to fake your identity. If a person manages to get hold of just a few more documents like a bank statement or payslip then they can very easily fraud their way into your life by applying for credit illegally for example. You should shred your letters for security and fraud prevention reasons.

Here are just some ways you can impact your security right now. Doing so will take your risk down significantly. Why not look at bringing in a Family Security Manager if you are concerned for your children’s safety and security? Or a private/personal security manager if you just want some extra peace of mind.


Bodyguard, Personal Security, Close Protection or Executive Protection

05.04.2016

Bodyguards or personal security are a well-known and often used trope in television and cinema. In movies or series, the villain can usually be spotted because he is flanked by two menacing looking armed guards dressed in black, usually crossing their arms to appear especially threatening.

Naturally, real-life bodyguards and executive protection agents aren’t like that at all. Physical strength is an upside in this line of work, as is a military or police background. That at least holds true like in pop culture. However, beyond that, the reality of being a bodyguard or executive protection agent (EP Agent) is much different. It isn’t necessarily advantageous for a bodyguard to be recognised as such, and in many places all over the world, private security isn’t even allowed to carry weapons. That means that a bodyguard needs to be skilled in unarmed combat, as well as an expert in interpersonal skills. Oftentimes conflicts can be resolved more easily by talking than violence. Needless to say, this is not shown in movies and television shows. Of course, it depends on who the guard is protecting, however the general reality of it is much less drive-by shootings and more maintaining personal space and keeping away drunks.
Commonly, politicians, musicians and actors will hire personal protection for when they appear in public. The same thing goes for the heads of larger corporations. They may not be in the public eye, however that doesn’t mean that they don’t need protection. And whether personal protection is hired to protect a specific individual or a function or assembly, the duties are fairly similar. While more planning and co-ordination is involved when protecting, for example, a venue, the two are essentially the same work and require very close attention to detail.

As far as protecting a celebrity goes, its noisy work for the guard, however real threats are few and far between. It’s more a question of keeping away overeager fans rather than protecting lives. However, when a threat to, for example, the CEO of a massive corporation is made and security is hired, they have to be able to handle a real emergency situation.
Not to make light of bodyguard work for celebrities of course. It is a very difficult and important profession either way. Getting into the field is notoriously difficult and generally done either by referral or recruitment. In other words, having experience with combat or close contact work is a must. Former military or combat experts are favoured for this type of job. The wages are usually very high, however the risk involved is significant too.


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